Analytics Executive

Reporting to the Head of SEO this is a key role in OneAdvanced's Digital Experience Team.

You will be joining OneAdvanced at a time of significant change, but also of huge opportunity as we transform our digital experience into an end-to-end SaaS customer journey through an all-new website that will power OneAdvanced's future.

You will be our analytics subject matter expert, the go to person within the business for data and insight.

This is more than just a numbers role, you must be able to draw actionable insight from our data, to see the bigger picture, identify pain points and areas of focus.

Ownership and management of our analytics tools including GA4, GTM and Looker Studio to enable the capture of meaningful data and accurate reporting.

Support our SEO and sector marketing teams to define and create reporting dashboards and adhoc reports.

Carrying out implementation of required tracking tags via tag management platforms including GTM.

Working with our web development teams and to implement tracking events & data layer requirements.

Demonstrable experience working in an analytics role delivering both reporting and insight.

Strong stakeholder management skills that you can utilise across multiple business verticals to manage expectation and prioritise delivery.

Ability to interpret and present data and results, both written and verbal, to stakeholders in engaging and meaningful way.

Required Experience

• 3 plus years in a hands-on analytics role.
• Experience and expertise using GA4, ideally you managed the migration from UA to GA4.
• In-depth knowledge of analysis best practices with experience in ad-hoc report and dashboard creation and conversion rate reporting and analysis.
• Experience managing tags and code via GTM.
• Experience developing and deploying tagging strategies.
• Strong analytical skills and attention to detail.
• Excellent communication and collaboration abilities

Advantageous Experience

• • Experience of working with SEO teams and strategies.
  • Experience of Continuous Revenue Optimisation (CRO) activities and applications.
  • Experience of Marketo and Salesforce.
  • Experience of the wider Optimizely DXP particularly personalisation and experimentation.

• Generous Annual Leave – 20 days, plus public holidays, with the possibility to buy additional days
• Life Insurance – 3x times annual salary
• 65% Internal Mobility – Committed to the development & growth of our people
• Exposure to the latest technologies

Advanced is one UK's largest providers of business software and services serving 20,000+ global customers with an annual turnover of £330M+. We manage 1.5 million 111 calls per month, support over 2 million Further Education learners across the UK, handle over 10 million wills, and so much more. Our mission is to power the world of work and, as you can see, our software underpins some of the UK's most critical sectors.

We invest in our brilliant people. They are at the heart of our success as we strive to be a diverse, inclusive and engaging place to work that not only powers the world of work, but empowers the growth, ambitions and talent of our people.

To learn more about working at Advanced please click here