Product Marketing Manager - People and Workforce Management

Job Locations UK-Birmingham
ID
2025-7804
Category
Marketing & Brand

Role Introduction

As a member of the OneAdvanced Product Marketing team you will own and be responsible for, supporting and driving, the creation and delivery of the product marketing plan for Time & Attendance, HR and Payroll, which are part of OneAdvanced’s People and Workforce Management solution.  You’ll build a long term plan and associated budget that delivers the right level of support for the rest of the Product Marketing team, Field Marketing, Sales and Product Management teams and lead on GTM activity and creation of sales enablement tools. Using the Product Marketing Framework the role will also require you to create messaging, value propositions, customer-facing collateral, sales enablement tools, and in-product messaging. You will also work closely with senior and junior members of Product Management, Sales, and the wider Marketing team. The ideal candidate will enjoy working in a fast-changing environment and the challenges this produces.  As an advocate for People and Workforce Management within the business this role will be play a key part in establishing product marketing framework best practices.

What You Will Do

-Own and deliver a product marketing plan for the designated People & Workforce Management categories that integrates tightly into; roadmap planning and development, Commercial Unit Business plans, the sales target and the field marketing campaign plan for the current Financial Year and beyond

- Develop Category/Sector/Persona level messaging and positioning for prospects and existing customers

- Create compelling marketing assets that clearly articulate the value of our Categories

- Build and drive the adoption and use of sales tools to support our sales teams

- Work with Field Marketing and Sales teams to find customer stories and convert them into powerful content

- Develop thought leadership and content strategies, supporting the go-to-market plan

- Plan and coordinate cross-functional execution of releases and new launches - Deliver customer feedback and requirements into Product Management to help shape the roadmap

- Serve as a Category expert and spokesperson, supporting sales meetings and events

- Assist in the generation of annual plans and budgets and input into the allocation of resources and prioritisation discussions.

What You Will Have

At least 3 years previous Product Management, Product Marketing, Marketing or Sector specific experience - Emerging leadership and management skills - A high standard of verbal and written communication skills. - Good presentation skills. - Collaborative - Innovative thinker. - Creative, proactive and organised - Confident and enthusiastic showing a strong ability to learn and expand the role - Ability to manage multiple tasks - Good IT Skills - Flexibility - Commitment to excellence - Analytical Thinking - Team Working - Communication - Interpersonal Understanding - Flexible and open to change

What We Do For You

Wellbeing focused – Our people are our greatest assets, and ensuring everyone feels their best self to come to work is integral

  • Annual Leave – 25 days of annual leave, plus public holidays and the ability to buy additional days
  • Employee Assistance Programme – Free advice, support, and confidential counselling available 24/7 through Care First
  • Endometriosis Friendly Employer - We are proud to confirm our commitment to developing an environment and culture that allows those with endometriosis to thrive in the workplace

Personal Growth - Regardless of where you are at in your career, we’re committed to enabling your growth personally and professionally

  • Development Programmes – From Future Managers to Leadership Training, our development programmes help you get where you need to go
  • Performance Bonus – Our Group-wide bonus scheme enables you to reap the rewards of your success

Financial wellbeing - We understand as well as your mental wellbeing, your financial wellbeing is really important

  • Pension Scheme – Our plan with Scottish Widows offers 5% matched contribution by the company
  • Income protection insurance – Providing you with support and assistance when you need it most
  • Discounted Parking - We have partnered with QPark to provide an exclusive discounted rate for OneAdvanced employee's when purchasing a digital season tickets

Recognition – Highlighting and rewarding the great work our people do

  • Performance & Talent – Our own technology platform that allows you to get real-time feedback, conversations and goals to help you become your best self

Making a Difference – we provide opportunities to help our people make a difference to the causes they care about

  • MatchIt! – Fundraise for a cause close to your heart and Advanced will match part of the funding
  • Volunteering Time – Our volunteering leave scheme allows you to use your time to help those who need it
  • Pennies from Heaven – donate the pennies from your pay check to help make a difference without lifting a finger

Who We Are

OneAdvanced is one UK's largest providers of business software and services serving 20,000+ global customers with an annual turnover of £330M+. We manage 1.5 million 111 calls per month, support over 2 million Further Education learners across the UK, handle over 10 million wills, and so much more. Our mission is to power the world of work and, as you can see, our software underpins some of the UK's most critical sectors.

 

We invest in our brilliant people. They are at the heart of our success as we strive to be a diverse, inclusive and engaging place to work that not only powers the world of work, but empowers the growth, ambitions and talent of our people.

 

To learn more about working at OneAdvanced please click here 

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